Nikon S1 - Who should buy it?

 Nikon have released a new range to the "Nikon 1" series of compact system cameras. Introducing the S1 this camera being aimed at the consumer market, this camera is aimed at those who have the likes of point &  shoot cameras but would like to step up in both quality of images and speed of the camera. You may say this look very similar to the J series compact system, you would be correct but Nikon have made several changes to the system to make it more user friendly and appeal to the correct target audience. You are able to use interchangeable lenses which will allow to change between all of Nikons compact system lenses.

So what makes this camera different to the likes of the J1 and the V2? The S1 has been stripped of all real manual settings which you are able to access in the other camera and has have an overhaul in the menu setup to be more user friendly and easy to use. Using all in camera menus to navigate the different aspects of the camera from setup to shooting modes of camera which if your coming from a background of using digital cameras it will be a very smooth transition as using the likes of the J1 might be confusing from someone stepping up into the compact system market.

Don't be put off because the camera because although it is a beginner or entry level camera into the compact system market it will still be able to pack a punch, being on par with the J1 and having the same 10 MP sensor you will get the same quality of shots but what has been taken away is the likes of such high FPS available in the J and V series as well as you are not able to access them manual settings which will give you access to the full potential of the camera. This series being designed to be more user friendly and there as an option from someone ready to step up from the compact camera world they will find using the likes of the "perfect shot" system and all the different shooting mode will get them really high quality images that people who don't want to get into photography but want high quality images wants to be able to get out of a camera.